NEFMA Spring Conference

Sales cultures make customers victims. Performance Cultures are a next level that forward-thinking community banks have adopted, keeping their focus on process over products, becoming learning organizations and making Marketing a performance partner. In this fast-paced session you experience:

-The 5Cs of trust-based selling
-The new RM – The Resource Manager - and how they elevate their game
-Connections to conversations – harnessing the “smarketing” power of LinkedIn
-Logo Day, Santa Banker, 3 Before 8, CEO 7 and Becoming a Turkey
-Six success practices CMOs can take to the bank

Jack Hubbard brings his 52 years as a banker and consultant to the NEFMA table, sharing practical ideas you can implement immediately to help your organization craft an enduring Performance Culture where you needn’t worry about the competition, you ARE the competition.